In January the CEO of Craft Brew Alliance (CBA) had a bit of a rant about his beers not being “craft”. Earlier this month the Brewer’s Association changed their definition. Finally, a friend of the blog Bryan Roth posted his take on the topic over on his blog. This Is Why I’m Drunk. So what is Craft vs. Crafty and how should we refer to the beer we love?
O, be some other name
What’s in a name? That which we call a rose
By any other name would smell as sweet
There seems to be an ongoing back and forth about what is or is not craft beer. Is Yuengling craft beer because it uses so many adjuncts? How about Boston Beer Company and its 3+ million barrels a year? Tenth and Blake owns a small part of Terrapin Brewery. Does that mean Terrapin isn’t craft? Mind you MillerCoors owns Tenth and Blake.
Join me as we take a look at what “craft beer” is and try to answer these questions.